TAKE A CLOSER LOOK AT
DON-AY: PET LAND!

Don-Ay: Pet Land is an endless runner and virtual pet simulator where every action – playing or buying from the store – generates a donation in the real world!

I have worked both creatively and technically on Don-ay Pet Land, with the key challenge being to optimise all artistic assets and revamp them, ensuring the project runs smoothly on all supported devices.

Using Photoshop, Illustrator and Unity I produced concept art, visual development, and renders of Environments, User interface, props and enemies of the game.

PLAY DON-AY!

Game Environments

Discover the various Dreamworlds

I created looping environments for the “endless run” part of the game, the dream world, and split them on different parallaxes to enhance the illusion of movement and depth of field. I made sure the effect would maintain the visual characteristics of the initial concepts while being optimised and compressed for the target mobile devices.

Discover the Characters and “Daycare” environments

I created, and later optimized for mobile, Don-Ay: Pet Land’s characters and all their clothes and accessories using photoshop, unity and anima 2d. Using photoshop I also created the 2D costumizable environments of “Don-Ay: Pet Land”s “daycare” rooms and garden.

USER INTERFACE

I developed the user interface of Don-Ay, I decided to go for a smooth, colourful  style. I always made sure to create interestinf and self explicatory illustrations to improve players’experience through the game visuals.